Check out the official theme song for the Chicago Blizzard of 2011.
Whoa! Snow! Whoa! Snow! by Joe Avella

The Laughing Parrot’s Nate Baumgart interviewed me for the People You Should Know section of the site. Check it out here!

Spent 6 days with keywords related to comedy:

boston comedy festival, British comedy, Chicago, comedy center, comedy central, comedy club, comedy connection, comedy Facebook, comedy movies, comedy shows, comedycom, nyc, onion news network, online, sketch comedy, stand up, stand up cancer, stand up comedy, stand up records or youtube

Before doing specialized searches, I used comedy related tags. It seemed like a good idea, but the results always sucked. Let’s peep the results this time:

campaign cost: $60
- 73 ad clicks
- 1 new vimeo connection
- 37 vimeo views
- 25 views of the trailer
- 0 new Facebook group subscribers
- 0 new mailing list subscribers

Pretty poor.

Let’s see how I do with ‘Inventions’ keywords. I know that I’ve never marketed to this type of crowd before, and I’m interested to see how I do in a non-media related target search.

I’ll be starting that campaign soon. On we go!